Dilbert

Who actually uses Google+? Exactly who you’d expect

December 12, 2013
December 12, 2013

A new survey of Google+ users reveals that the earnest social media also-ran is inhabited by people who work in IT, people who are self-employed, and people who like to describe themselves as “decision makers.” In other words, If Facebook is for moms and Twitter is for journalists, Google+ is where the engineers hang out.

Tap image to zoom
Nearly a third of people who self-identify as IT workers are using Google+GlobalWebIndex

This might help answer the fundamental question of who is using Google+. But given that the site remains little different from Facebook, it doesn’t quite answer why people are using it. Some have said that Google+ is less noisy than Facebook, and that the level of discourse is “higher” than on Facebook. But that could just be engineer-speak for “fewer baby and cat pictures.”

Tap image to zoom
Full time parents and the divorced are among the least likely to use Google+.GlobalWebIndex

The list of who isn’t using Google+ lends some credence to this theory. Full-time parents and the divorced are among the least well represented on Google+, and at least one of those groups is going to be mostly moms.

Top News

Powered by WordPress.com VIP
Follow

Get every new post delivered to your Inbox.

Join 21,683 other followers