Getting a Blizzident is relatively straightforward. You go to a dentist and get her to take an impression of your teeth, as she would for many everyday dental procedures. Then you send it to a dental laboratory, and they digitize the results, which are uploaded to Blizzident.

Just look at those choppers.
Just look at those choppers.
Image: Blizzident

Because it’s shaped to your teeth, there’s little danger you’ll find anyone else in your household using your Blizzident.

Blizzident looks strange now, but in twenty years it could be normal.
Blizzident looks strange now, but in twenty years it could be normal.
Image: Blizzident

Currently, Blizzident costs $300. It will probably get cheaper; and if it gets you (or your child) to clean your teeth, it might be worth the investment: How much does poor dental hygiene cost us when we’re sitting in the dentist’s chair, wishing we’d remembered to brush for a full three minutes, twice a day? But then again, you’re also told to change your toothbrush every three months. Unless a Blizzident lasts a lot longer, it might be a hard sell.

Blizzident knows you like your own dentist.
Blizzident knows you like your own dentist.
Image: Blizzident

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