Skip to navigationSkip to content

How big tobacco and tech are reinventing smoking for the 21st century

Camilo Medina for Quartz
  • Jenni Avins
By Jenni Avins

senior lifestyle correspondent

Published Last updated on This article is more than 2 years old.

“If I knew it was the end, I would start smoking immediately,” says Christina Applegate’s character to her friend, played by Linda Cardellini, in the Netflix series Dead To Me. 

“Oh my god, yes. Immediately,” says Cardellini. “Smoking is the greatest thing that slowly kills you.”

Applegate, with a sigh: “It is the greatest.”

Enrich your perspective. Embolden your work. Become a Quartz member.

Your membership supports a team of global Quartz journalists reporting on the forces shaping our world. We make sense of accelerating change and help you get ahead of it with business news for the next era, not just the next hour. Subscribe to Quartz today.

Membership includes:

Quartz Japanへの登録をご希望の方はこちらから。