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QUARTZ PRESENTS

How Covid-19 is transforming the retail industry

DESIGN: QUARTZ/BÁRBARA ABBÊS. PHOTOS: UNSPLASH/ FERNANDO LAVIN
  • Chika Dunga
By Chika Dunga

Membership associate

Even before Covid-19 took the world by surprise, the retail industry was already experiencing significant transformation. The internet had changed consumers’ purchasing behavior and e-commerce was a growing share of the market. Brands like Walmart and Target were investing in digital operations, and fashion houses were realizing that Instagram might be their biggest competitor. Now the retail industry has found another reason to adapt.

Quartz’s latest presentation for members looks at the continued evolution of the retail sector, which has been accelerated by Covid-19.

Retail has proven to be one of the United States’ most dependable industries. Depending on how the data is categorized, it is either the country’s first or second-largest employer. Despite the rise of e-commerce, the long term trajectory has been growth for retail sales and jobs.

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Your membership supports a team of global Quartz journalists reporting on the forces shaping our world. We make sense of accelerating change and help you get ahead of it with business news for the next era, not just the next hour. Subscribe to Quartz today.

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