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iPhones, iPads, and not much else: How the mobile revolution drove Apple’s exponential growth

Published Last updated This article is more than 2 years old.

This is a breakdown of Apple’s revenue, by product, from 2002 through the end of its 2012 fiscal year. (Read more about its just-released earnings report.) It tells the story of Apple’s growth better than any prose could. The iPhone’s debut, compounded by the success of the iPad, has fueled Apple’s rise to the world’s most valuable company. In the quarter that just ended, Apple sold:

  • 27 million iPhones
  • 14 million iPads
  • 5.3 million iPods
  • 4.9 million Macs

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