People living in states that tend to sway towards blue (Democratic) on the elections map watch 26% more online video than those in red states, according to Ooyala’s latest global video index report. Ooyala is a video analytics startup that measures anonymized viewing habits of about 200 million unique viewers.
TV is moving online, and blue states are leading the charge
By Quartz Staff
Published Last updated on This article is more than 2 years old.