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London’s cabbies just gave Uber its biggest boost yet—by striking against Uber

By Leo Mirani

Some 12,000 black-cab drivers clogged the streets of central London yesterday, June 11, to protest the taxi-booking app Uber.

So what did Londoners do? Well, they downloaded Uber onto their smartphones.

The app jumped 47 points to land at #2 (registration required) on Apple’s UK iOS app store by the end of the strike, according to App Annie, a research and measurement firm. Uber’s UK manager told the Independent that signups for the app jumped 850% , compared with the same day of the week earlier.

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And millions of Londoners who had never heard of Uber—see for example this Huffington Post piece answering the question ”What is Uber?“—suddenly discovered a new way to get around town.