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Apple is America’s favorite stock—except in five states

Published This article is more than 2 years old.

Apple’s omnipresent position in the American psyche extends far beyond consumer devices: America’s biggest company by market value is also it’s most widely held stock.

Or at least that’s the conclusion to be drawn from the results of a survey of 161,000 Americans released last week by FutureAdvisor, a San Francisco wealth advisory firm.

In all of the states shaded pink, Apple was the most widely held stock among individual investors. In Wyoming, that honor belongs to GE—which, despite no longer being a consumer-facing company, was also the second most popular stock in 30 other states.

WalMart is the most widely held stock in Arkansas—perhaps unsurprising, given the retailer is based there. In Washington, it’s Redmond-headquartered Microsoft. More unusually, Bank of America is #1 in North Dakota and Johnson & Johnson, is the most held stock in West Virginia.

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