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Ideas

Our home for bold arguments and big thinkers.

Tony Ruth
THE ANIMAL IN YOU

Here’s what Silicon Valley would look like if it were run by cartoon animals

By Jake Flanagin

BusinessTown, a Tumblr portfolio of illustrations by artist Tony Ruth, is “an ongoing project to explain our highly intangible, deeply disruptive, data-driven, venture-backed, gluten-free economic meritocracy to the uninitiated.” The Tumblr features a diverse array of furry creatures posed as various tech-business-world archetypes—“with apologies to Richard Scarry.”