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King of all burgers, not just the meaty ones.
BUZZING

Burger King might take its Indian vegetarian menu global

By Deena Shanker

This post has been updated.

Vegetarians have long lobbied fast food chains to offer veggie-friendly versions of their offerings. After all, nothing is more coveted among that group than a veggie burger that actually tastes good. Wendy’s made waves in May when it tested an apparently delicious black bean burger in Ohio. Now, it looks like Burger King may also seek to cash in on the vegetarian market.

Like its arched rival McDonald’s, Burger King has a special menu in India to cater to a vegetarian-leaning populace. But Burger King might begin offering items from that specially designed menu around the world, The Economic Times reports.

“Looking at the response here, the global management is evaluating introducing some of these options going forward to other vegetarian-friendly markets like the UK,” said Raj Varman, Burger King India’s chief executive officer. Burger King India offers six vegetarian sandwiches, including the Paneer King Melt and a Spicy Bean Royale.

Burger King patrons in the US can currently order a veggie burger, but those are made with the MorningStar Farms Garden Veggie Patty—with the right bun and condiments, anyone can make one in their own kitchen. Their Veggie Strips in India—described as “hard-to resist crunchy strips, popping with sweet corn, green peas, carrots and peas”—would be harder to replicate. Vegetarians, rejoice!

Update (July 1, 11:10 a.m.): Burger King told Quartz over email, “We always look for opportunities to share popular menu items from one region with other BURGER KING(R) restaurants and guests around the world.  At this time we have no formal plans for expansion of our menu from India.”