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ROLE MODELS

Your children are watching Donald Trump, too, says Clinton’s new ad

AP Photo/Darron Cummings
No president for young children.
  • Annalisa Merelli
By Annalisa Merelli

Senior reporter based in New York City

Published This article is more than 2 years old.

After Democratic rival Bernie Sanders endorsed her for the US presidency earlier this week, Hillary Clinton has only one major obstacle left between her and the White House: presumptive Republican nominee Donald Trump. Now, the candidate whose Twitter bio reads “wife, mom, grandma, women+kids advocate,” is attacking her right-wing opponent with a powerful new weapon: his own R-rated words.

An campaign ad released today (June 14), points out what many parents have already noted: Trump’s vulgar language, sexual innuendo and general bravado is not appropriate for children—and may not make for the kind of presidential address you want your family watching on the television.

The ad is titled Role Models and juxtaposes clips of Trump’s faux pas with images of children watching him on TV, followed by a speech by Clinton that begins: “Our children and grandchildren will look back on this time and the choices we are about to make.” Meanwhile, the superimposed text asks: “Our children are watching. What example will we set for them?”

The ad will be aired on television in Virginia, Ohio, Colorado, New Hampshire, Iowa, Florida, Nevada and North Carolina, reports CNN. It follows a post on Clinton’s campaign website yesterday that courted disappointed Sanders supporters by framing the Republican candidate as a common enemy.

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