Skip to navigationSkip to content
SHOULD'VE PUT A RIBBON ON IT

The lost art of gift wrapping

  • Erik Olsen
By Erik Olsen

West Coast Video Correspondent

This article is more than 2 years old.

Almost 50% of Americans will shop online for holiday gifts this season, and many will use an online vendor’s gift wrapping option.

Jordan Coelho for Quartz
Day 5 of Quartz’s 25 Days of Exchange

Janel Kaden, a professional gift wrapper and creative director for high-end gift wrapping company Jillson & Roberts, says we’ve lost our gift wrapping touch over the years. In the video above, she talks about the history of gift wrapping and what the thoughtful gift-giver can do to bring a more personal touch to the holidays.

📬 Kick off each morning with coffee and the Daily Brief (BYO coffee).

By providing your email, you agree to the Quartz Privacy Policy.