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Against Advertising

Against Advertising

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Contributions

  • Disambiguation is essential to advertising. The term ‘cloud’ is evidence of such (but there are so SO many more examples):

    “Moreover, the data we generate is not weightless, floating in a fluffy cloud somewhere.

    Overall, the fashion industry is responsible for 10 percent of global carbon emissions

    Disambiguation is essential to advertising. The term ‘cloud’ is evidence of such (but there are so SO many more examples):

    “Moreover, the data we generate is not weightless, floating in a fluffy cloud somewhere.

    Overall, the fashion industry is responsible for 10 percent of global carbon emissions (more than maritime shipping and international flights)

    By the end of 2020, data centers, desktops, laptops, displays, computer hardware, smartphones will account for at least 14 percent of total global emissions. “

  • Great article. I don’t agree that we need to “kill” advertising, as the author puts it, but I absolutely agree that advertisers are far too powerful in society and need to be reined in.

    “By the early twentieth century, advertising agencies had armies of people tasked with surveying and categorizing

    Great article. I don’t agree that we need to “kill” advertising, as the author puts it, but I absolutely agree that advertisers are far too powerful in society and need to be reined in.

    “By the early twentieth century, advertising agencies had armies of people tasked with surveying and categorizing Americans. Ad men (and sometimes women) walked the city streets and country lanes discovering the inner desires and proclivities of the American consumer. With this information companies were able to classify people according to where they lived, their occupation, how much schooling they had completed, what types of things they bought, and most importantly, what they might buy in the future.

    The tech titans continue this tradition today with unprecedented precision. Facebook and Google suck up every scrap of information possible about us — every message, click, photo, search, like, comment. They track our digital and analog movements, copy our contact lists, photograph us, buy data about us from third-party brokers. And they keep this data, all of it, forever, creating individual profiles of each user to sell to advertisers.”