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Why No One Watches Baseball Anymore

Why No One Watches Baseball Anymore

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  • Esports is the future of sports with how it is captivating entire generations of young kids.

    Baseball and traditional sports need to learn from esports which is very player and viewer focused experiences and products. Few ads, lots of trailers, hype video/content, team to play introductions, funny videos

    Esports is the future of sports with how it is captivating entire generations of young kids.

    Baseball and traditional sports need to learn from esports which is very player and viewer focused experiences and products. Few ads, lots of trailers, hype video/content, team to play introductions, funny videos, personality, then top it off with music concert like dynamics and technology *gasps*. That's the future of entertainment and traditional sports like baseball not only *don't* get that, it's boring and so...traditional the programming, etc. Where is the hype?

    But don't get me wrong here, Esports needs to learn from traditional sports on how to monetize and build sustainable business models--but wherever the millions of eyeballs go, monetization normally comes after.

    Both esports and sports can learn from each other.

    The last baseball game I went to, a lot of it was getting the audience to participate and get excited...the hype wasn't coming as much from the players, etc. In esports players are interviewed post matches and usually hype things up (some of the smack talking is hilarious and some players just fall flat too which is also awkward and funny to witness), then you have commentators talking to an online audience and their voices are broadcasted to the entire live audience in the stage/arena—which is very different compared to live sports. We watch multiple teams battle it out instead of just 2 teams facing each other...we get to see 8 teams or so in one day. You can hear the energy and excitement, this is why comparing esports vs sports, a lot of the live audience aren't on their phones as much as you see at baseball games.

    Update the programming (Why so long and so many damn commercials? How long do you think that is going to last? You want to keep doing the same thing every season and year as viewership keeps declining?), stop creating stuff for advertisers, think about the fan and player experience and journey. And get some hype w/ technology otherwise you'll never win the younger generations by staying the same instead of adapting to a digital world, the young generation, interactive entertainment, hype content, etc.

  • Excellent article, does a good job explaining not just what the problem is for the sport, but how it wound up here.

    “A recent Gallup poll shows that only 9 percent of people in the United States are listing baseball as their favorite sport. That’s the lowest number since Gallup started asking the question

    Excellent article, does a good job explaining not just what the problem is for the sport, but how it wound up here.

    “A recent Gallup poll shows that only 9 percent of people in the United States are listing baseball as their favorite sport. That’s the lowest number since Gallup started asking the question in 1937.”

    I really do like baseball— in theory. At present though, it has two big problems: first, games just take too darn long. Soccer, hockey, and basketball games all end in under 2 hours; even football takes less than 3. Baseball today takes 4+ hours for one game— and for a serious chunk of that time there’s genuinely nothing happening. It’s even worse on TV, where there’s barely as much actual baseball being shown as there are commercials.

    Second, there are WAY too many games in a season, which muted the impact of each individual game and gives them a very low-stakes feel. In most other sports, each game feels important and makes a big difference for a team’s standing. In baseball, games have a tiny, incremental effect on the standings, and teams move up and down at a slow, gradual pace.

    When the games have both the longest runtime and the lowest stakes, why should people care? The league is eventually going to start feeling the pain from the shrinking audience, and they’re going to have to make major changes— almost certainly reducing the number of games in a season, and definitely forcing each game to move faster.