The Weekend Brief offers analysis and insights on one big news item of the week, delivered only to Quartz members.
15 states will see an economic boom on April 8 thanks to, of all things, the competitive relationship between the sun and the moon. Acting as two performers fighting for center stage, the moon will take lead in this cosmic production.
Monday’s solar eclipse will go on tour from Texas to Maine, enamoring millions of people while lining the pockets of Airbnb owners and even portable toilet distributors. Even the eclipse is bigger in Texas where $428 million is estimated to be generated, likely making it the biggest winner of the weekend.
With about 4 million Americans traveling to catch the eclipse in its totality, towns like Rangeley, Maine and venues such the Indianapolis Motor Speedway are jumping in on this gift from outer space.
The Weekend Brief will dig deeper into how the upcoming total eclipse will affect the suddenly robust tourism industry and how this relates to new trends in where people are spending their money.
To receive this issue, join Quartz today with 60% off. Take advantage of this limited-time offer today!