c-RTXC4ME-Rick Wilking

As brands abandon physical stores, those left behind are trying to reinvent themselves

2,880 stores

There were 2,880 store closures in the US in the first quarter of 2017, compared to 1,153 in the same period in 2016.

Published   |  Photo by Reuters/Rick Wilking
c-RTXC4ME-Rick Wilking
2,880 stores

The moment is being called a “retail apocalypse,” caused by falling sales from online competition and new store construction that was way above US population growth.

c-RTXC4ME-Rick Wilking
2,880 stores

Retail is also suffering because US customers would rather spend on experiences like eating out and traveling. Stores are working to reinvent themselves instead of entirely abandoning the brick-and-mortar business.

c-RTXC4ME-Rick Wilking
2,880 stores

This Nike store in New York has a basketball court and a soccer field.

The basketball trial area in Nike's new Soho, New York, store

Nike

c-RTXC4ME-Rick Wilking
2,880 stores

Farfetch’s “retail platform” uses customers’ online purchase history to inform shop clerks.

All in order to fight the coming apocalypse ☠️.

Farfetch's Store of the Future

Farfetch

c-RTXC4ME-Rick Wilking
2,880 stores

While this Ministry of Supply store in Boston is offering more customization.

It has a 3D-knitting machine that makes custom clothes.

Ministry of Supply

Ministry of Supply

Published

Check out more stories below—and please take a quick three-minute survey to help us improve.

Share this story

home our picks popular latest obsessions search