c-choc-RTR3ALTM-Yves Herman

Indians are eating more chocolate than ever, but for the wrong reasons

50%

The amount of chocolate consumed in India jumped 50% in five years, from 152,000 tonnes in 2011 to 228,000 tonnes in 2016.

Published   |  Photo by Reuters/Yves Herman
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50%

India trails behind the US, the UK, France, and Brazil in its chocolate consumption, but is nevertheless addicted 🍫.

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Chocolate consumption worldwide

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50%

One reason is that 44% of Indians think that the sugary snack is healthy. Also, 35% see it as a source of energy đź’Ş.

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Consumption of chocolate in India

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The price of the product also helps explain that popularity. Brands like Mondelēz and Nestlé offer bars for as low as $0.1.

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