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How fidget spinners came to dominate the list of best-selling toys on Amazon

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Out of the 20 best-selling toys and games on Amazon in early May, all except one (action figure of the character Groot, of Guardians of the Galaxy 2) were fidget toys, either spinners or cubes.

 

Published   |  Photo by Johnny Simon/Quartz
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This is what a fidget spinner looks like:

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Currently popular among children in the US, one type of spinner was created by Florida-based inventor Catherine Hettinger in 1993. She patented the toy in 1997, but couldn’t afford a renewal in 2005.

*Correction: An earlier version of this story credited Hettinger with inventing spinners.

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Manufacturers like Spinetic Spinners were then free to launch their versions of the toy.

Spinetic Spinners

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Spinners went mainstream in 2016, when Forbes called them a “must-have office toy.” They might have peaked earlier this year though, when Gwyneth Paltrow distributed the toy in her son’s birthday party.

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Hettinger recently launched a Kickstarter campaign to fund the launch of the Classic Spinner.

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