Skip to navigationSkip to content
📈🥊

A status update on the Uber-Ola war in India

India Taxi Rivals
AP Photo/Saurabh Das
Who's where on the map?
  • Ananya Bhattacharya
By Ananya Bhattacharya

Tech reporter

Published

India’s taxi wars took a sharp turn in 2013 when San Francisco-based Uber launched its services in the country. The world’s largest app-based ride-hailing firm—then valued at over $3.5 billion—was up against a handful of local startups founded by young, first-time entrepreneurs who were mostly inspired by Uber’s success.

Six years on, Uber is fighting a tough battle for growth in the country’s $10 billion ride-hailing market. Its fiercest competitor is Bengaluru-based Ola, which was founded in December 2010. Uber and Ola were pitted against each other from the word go. Today, they each have a market share of 35% and 45% respectively, and it’s still anybody’s game.

The war

Enrich your perspective. Embolden your work. Become a Quartz member.

Your membership supports a team of global Quartz journalists reporting on the forces shaping our world. We make sense of accelerating change and help you get ahead of it with business news for the next era, not just the next hour. Subscribe to Quartz today.

Membership includes:

こちらは英語版への登録ページです。
Quartz Japanへの登録をご希望の方はこちらから。