In their heyday newsstands were a valuable distribution platform for content that also played other important roles for people — providing convenience and creating a sense of community. They were the original retail/media hybrid. I’m proud to be part of the reinvention of newsstands and much respect to our compatriots in the Southern Hemisphere who are the focus of this article.
“If BuzzFeed and five of the other biggest companies were combined into a bigger digital media company, you would probably be able to get paid more money. “
‘Probably’ doesn’t feel very confident to me but is an accurate assessment. The ratio of effort to impact in what Jonah proposes is fraught. Love what BF is doing with commerce, membership, etc. Stay focused on that.
I’ve been an Amex member for more than a quarter century. They’re still the only company from whom I open every piece of mail they send. I’m not a business historian but the notion of ‘membership’ to a commercial entity seems to be something they made a thing. A lot of innovative marketing came from Amex. All the more sad that them deciding ‘not to shout’ at their audience is somehow worthy of press.
At war with France again! I love it.
This video is worth a watch. Amazing to see the speed and fluidity with which culture is created.
“Balmain is likely saving a lot of money by replacing its roster of It Girls, superstars, and Kardashian-Jenners that have helmed previous campaigns with the skilled work of digital artists.”
Interesting piece touching on the economics, social politics and growing influence of technology in fashion.
Few brands rise to the level of institutions — shaping culture with communications and innovations at just the right moment. These rare brands have largely been born out of an American spirit of guts, determination, freedom and irreverence. Nike embodies the spirit of an American phenomenon. I wish it had run for President. This ad is a pretty decent consolation.
There’s always has been and always will be a degree of pressure around communications. Ben Franklin’s reflection ‘I was going to write you a short note, but I didn’t have time so I wrote you a long one.’ just shows the level of insecurity we all have when we express ourselves. I like an emoji and acronym as much (probably more) than the next guy, but I always feel a little self conscious that I’m being communicatively lazy or will be misinterpreted.
Short attention span theater! Fascinating piece.
“The brain is like a theater with a spotlight and house-lights, and it cycles between spotlight mode (attention focused on a single point on the stage), and house-light mode (attention is diffused over the audience). The constant transition from spotlight to house-lights creates a pulsating, strobe-like effect.”
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