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emily brisso

emily brisso

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  • With more than 130 operational years under its proverbial belt, Mercedes-Benz has the ability to leverage their reputation as a leading contender in the luxury market to assist in making headway on the electronic front. With the unwavering financial backing and robust operational infrastructure that often takes years to hone, Mercedes-Benz certainly has the means to not only disrupt the current equilibrium of the electric market but to potentially take over. With the unveiling of the Mercedes EQC

    With more than 130 operational years under its proverbial belt, Mercedes-Benz has the ability to leverage their reputation as a leading contender in the luxury market to assist in making headway on the electronic front. With the unwavering financial backing and robust operational infrastructure that often takes years to hone, Mercedes-Benz certainly has the means to not only disrupt the current equilibrium of the electric market but to potentially take over. With the unveiling of the Mercedes EQC, and the announcement of their plans to have up to 10 electrified car variants put into production within the next 4 years, the upscale battery cars market is going to be an interesting space to watch for companies and consumers alike. 

  • The film industry is just that, it's an industry. It's influenced by many of the same factors that drive other, more traditionally viewed types of business. One strong example is the personal brand associated with the actors attached to a role or film. Actors like Duane Johnson, whose projects are successful, tend to make conscious decisions to strategically take on roles. Especially when starting out, they work with industry professionals to determine the path that makes the most sense for them

    The film industry is just that, it's an industry. It's influenced by many of the same factors that drive other, more traditionally viewed types of business. One strong example is the personal brand associated with the actors attached to a role or film. Actors like Duane Johnson, whose projects are successful, tend to make conscious decisions to strategically take on roles. Especially when starting out, they work with industry professionals to determine the path that makes the most sense for them and they take on projects that will contribute to their desired image or personal brand.  Johnson has done this masterfully and has successfully established himself as an action, and now comedy, superstar with the box office numbers to prove it.

  • The art world rewards creativity and uniqueness. The idea that robots and their programming are technologically advanced enough to contribute to this space in a real way is truly thrilling. There's an implied pressure placed on artists today that challenges them to continue creating. The threat of getting stuck or creating derivative works is all too real, so these robotic advancements and tools becoming available to them can help society's creative minds continue pushing the boundaries and limits

    The art world rewards creativity and uniqueness. The idea that robots and their programming are technologically advanced enough to contribute to this space in a real way is truly thrilling. There's an implied pressure placed on artists today that challenges them to continue creating. The threat of getting stuck or creating derivative works is all too real, so these robotic advancements and tools becoming available to them can help society's creative minds continue pushing the boundaries and limits of art. Similar to fashion, with designers like Michael Schmidt creating stunning 3D printed garments, artists who embrace their robotic counterparts are sure to come up with something new and exciting.  

  • I've been a major advocate for Spotify over the last few years, even working as a Campus Ambassador in college. With more than 100 carefully curated playlists and thousands of listening hours under my belt, I would describe myself as a superuser. While I currently use Spotify exclusively and do not own any apple products, I'm happy to hear that Apple Music is taking its place as a comparable alternative for music lovers alike. Competition in the space will likely translate to an accelerated effort

    I've been a major advocate for Spotify over the last few years, even working as a Campus Ambassador in college. With more than 100 carefully curated playlists and thousands of listening hours under my belt, I would describe myself as a superuser. While I currently use Spotify exclusively and do not own any apple products, I'm happy to hear that Apple Music is taking its place as a comparable alternative for music lovers alike. Competition in the space will likely translate to an accelerated effort to optimize the user experience on each of the platforms, in addition to a bevy of interest-grabbing, differentiation initiatives. I'm definitely looking forward to witnessing the battle for consumers...and taking advantage of the resultant benefits. 

  • I am not ashamed to admit that I love television.

    Whether the programs come from public cable, premium networks or streaming platforms, it's all the same to me. I enjoy good storytelling.

    Although many award shows and film industry leaders have made their opinions clear that they don't think streaming service programming should share their space, the reality is that consumers really don't care. Good programming is good programming regardless of where it was produced or how it was delivered.

    Hulu's

    I am not ashamed to admit that I love television.

    Whether the programs come from public cable, premium networks or streaming platforms, it's all the same to me. I enjoy good storytelling.

    Although many award shows and film industry leaders have made their opinions clear that they don't think streaming service programming should share their space, the reality is that consumers really don't care. Good programming is good programming regardless of where it was produced or how it was delivered.

    Hulu's recent success, due largely in part to the beautifully filmed and socially relevant storytelling of the Handmaid's Tale, proves that content is king.

    From a consumer's perspective, more partners willing and able to work with visionary producers means more content that I can binge.

  • As a child, I learned that recycling is important, but I never a particular priority in my day to day life. However, after visiting a landfill as part of an assignment for a story, something clicked into place.

    Standing face to face with a literal mountain of garbage was truly a shock to the senses. After that trip, I now make it a point to recycle whatever I can, and I encourage others to visit a landfill themselves to be able to truly comprehend what happens to our waste.

    Roland Geyer's study

    As a child, I learned that recycling is important, but I never a particular priority in my day to day life. However, after visiting a landfill as part of an assignment for a story, something clicked into place.

    Standing face to face with a literal mountain of garbage was truly a shock to the senses. After that trip, I now make it a point to recycle whatever I can, and I encourage others to visit a landfill themselves to be able to truly comprehend what happens to our waste.

    Roland Geyer's study is yet another piece that further underscores the need to make recycling a priority.

  • Typically if I went online to a review site to read up on a certain restaurant, and I saw that a customer had gotten food poisoning from a dish, I would absolutely not eat there and I would probably tell others to avoid it as well. For most other industries, a bad experience, even something minor like slow service, would sully a brand's reputation and be enough to keep business away. However, the airline industry, and specific airlines like Southwest and United, in particular, seem to come away from

    Typically if I went online to a review site to read up on a certain restaurant, and I saw that a customer had gotten food poisoning from a dish, I would absolutely not eat there and I would probably tell others to avoid it as well. For most other industries, a bad experience, even something minor like slow service, would sully a brand's reputation and be enough to keep business away. However, the airline industry, and specific airlines like Southwest and United, in particular, seem to come away from high-profile stories chronicling serious lapses in customer service with little lasting negative impact on their brand. Are the PR executives doing damage control for these airlines that talented at regaining public favor, or are consumers just forgiving because we think these things will never happen to us? 

  • I rarely log into my Facebook account anymore due to the frustratingly frequent number of misinformed posts being shared by unknowing users. One of my 864 friends on Facebook, even mistakenly shared a satirical article from the Onion and thought it was a legitimate news story. As Jeff Weiner points out, the average user on social networking platforms has a difficult time discerning between "what's real and what's fake." The first line of defense lies with the platforms themselves. If they can, in

    I rarely log into my Facebook account anymore due to the frustratingly frequent number of misinformed posts being shared by unknowing users. One of my 864 friends on Facebook, even mistakenly shared a satirical article from the Onion and thought it was a legitimate news story. As Jeff Weiner points out, the average user on social networking platforms has a difficult time discerning between "what's real and what's fake." The first line of defense lies with the platforms themselves. If they can, in any way, level the playing field by sifting out deliberately misleading content, everyone would be better off. 

  • In the Fall of 2012, some friends and I were getting ready for a night out and turned to YouTube for some background music. We enabled autoplay and trusted the platform to take it from there. A song came on that none of us had heard before, and while it was uptempo, like the previous tracks, the new song stood out. It was by an English band called Clean Bandit, who at the time, were relatively unknown. We all immediately loved the track and it went on to become an anthem of sorts for our group. Cut

    In the Fall of 2012, some friends and I were getting ready for a night out and turned to YouTube for some background music. We enabled autoplay and trusted the platform to take it from there. A song came on that none of us had heard before, and while it was uptempo, like the previous tracks, the new song stood out. It was by an English band called Clean Bandit, who at the time, were relatively unknown. We all immediately loved the track and it went on to become an anthem of sorts for our group. Cut to six years later, and my friends and I have seen Clean Bandit in concert four times and have played their songs throughout countless road trips, workout sessions and parties. My main thought is that, as a consumer, the 'how' isn't really important, it's the 'what,' that really matters. If an algorithm and a group of engineers put something in front of me that I think is cool, does it really matter that I didn't find it organically? I'm not sure that it does.   

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