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Erin Flathers

Erin Flathers

  • I don't think Lululemon will win this fight. Despite the elite appeal of the brand, anyone with eyes can go onto the site itself and read the product reviews. The reality is that Lululemon just isn't what it used to be. The quality is far gone, especially when you compare it to the hefty price. Plus

    I don't think Lululemon will win this fight. Despite the elite appeal of the brand, anyone with eyes can go onto the site itself and read the product reviews. The reality is that Lululemon just isn't what it used to be. The quality is far gone, especially when you compare it to the hefty price. Plus, they're marketing towards a younger audience with a specific body type. Not only are they preventing the majority of consumers from even fitting their clothing, but they're reaching out to an audience who doesn't even have enough money to move out or get an education without plummeting into debt. The only thing keeping Lululemon unique was their variety for men, but that's about to change. I'm looking forward to Lululemon's response: cut the prices, or cut the crap