Déjà Vu

Relive the first tech bubble with Monopoly: The .com Edition

December 20, 2013
December 20, 2013

In November 2000, Hasbro released Monopoly: The .com Edition. The board game came just in time for Christmas—and the dot-com bubble bursting. By the end of that year, the Nasdaq had lost more than half its peak value.

Not to jinx the current boom in Silicon Valley, but now seemed like a good time to revisit this special edition of Monopoly. “Are you ready to log on and hyperlink your way to overnight fame and fortune in the exciting world of e-commerce?” asked the instruction booklet (pdf), which detailed all the ways in which The .Com Edition differed from the original. For example…

The money was denominated in millions of dollars, so the smallest bill was seven figures.

Tap image to zoom

Properties on the board were popular websites like Geocities, Ask Jeeves, and iVillage. The equivalent of Boardwalk and Park Place were Yahoo and Excite@Home.

Tap image to zoom

Instead of railroads, there were AT&T, Sprint, MCI Worldcom, and Nokia.

Tap image to zoom

The tokens included a surfboard—you know, for surfing the World Wide Web.

Tap image to zoom

Startups were the surest path to riches.

Tap image to zoom

Banner ads were considered lucrative…

Tap image to zoom

…and so was playing the stock market.

Tap image to zoom

But storage was expensive…

Tap image to zoom

…and connecting to the internet was fraught.

Tap image to zoom

Life on the web could be distracting…

Tap image to zoom

…but web browsers looked pretty much the same as today.

Tap image to zoom

Photos by Gloria Dawson

Top News

Powered by WordPress.com VIP
Follow

Get every new post delivered to your Inbox.

Join 21,031 other followers