In eight years, Jake Schwartz helped take General Assembly from a single learning center to a network of business and tech courses with 20 campuses around the world and 50,000 alumni.
In part two of our members-only series, General Assembly’s co-founder and CEO says that once you’ve articulated the narrative behind moonshot goals, you need data to make sure every member of the team is meeting them. He says that it took his company years to do the OKR (Objective and Key Results) approach the right way.