This post has been corrected.
Earlier this week, the rapper and cannabis entrepreneur Snoop Dogg posted a selfie in Bogotá, Colombia. Presumably accidentally, he tagged his location as Bogata, Romania, a 2,000-person hamlet in central Europe, instead of the South American capital. (Hey, we’ve all done it.)
But Snoop’s mistake has been a boon to Romania’s Bogata, whose previous international profile was rather small. Within days of the post, a Romanian media company launched Visit Bogata, an English-language site promoting the village.
Touted as “the best place for chillin’ in Romania,” Bogata offers traditional gulyas stew (which looks delicious), proximity to the Ciucas waterfall, and distinction as the birthplace of the famous immunologist Iuliu Moldovan. There are no hotels—the website advises visitors to bring a sleeping bag or “ask a villager for housing.” For travelers uncomfortable with this level of intimacy, TripAdvisor also lists several accommodations in surrounding Mureș County.
There’s no indication that Snoop has visited, or plans to visit, Romania’s Bogata. But internet jokers have helpfully Photoshopped him into the hamlet.
CORRECTION (Mar. 18): An earlier version of this post misspelled the name of the Romanian village, Bogata.