And in Bondi, Australia, people were lining up in the streets from 6PM the day before for the store opening there, according The Sydney Morning Herald.

Other musicians are following West into fashion. With streaming music services cannibalizing album sales, artists are looking for other ways to make money. If you’re big enough to get the type of worldwide tours Kanye goes on, that’ll be a multi-million dollar endeavor on its own, but selling artist-designed clothing seems to be a pretty profitable business, too. Justin Bieber has been selling jackets at Barney’s for over $1,600, and Drake has been expanding his own fashion line as well. West’s clothing are a bit more affordable, ranging from $50 to $400.

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