Quartz
Subscribe
Quartz
Subscribe
Edition
Business News
A.I.
Technology
Money & Markets
Leadership
Lifestyle
Latest

Get Quartz in your inbox

Free daily briefing on global business news.

Business News
AirlinesAutomobilesFoodPharmaceuticalsPolitics & GovernmentRetail & EcommerceSpace & AerospaceEarnings
Technology
A.I.ComputingConsumer TechSpace & AerospaceEarnings
Money & Markets
Economic IndicatorsMarketsPersonal FinanceEarnings
Lifestyle
Cars & BikesCollectingEntertainmentFood & Fine DiningHealth and FitnessReal EstateTravel
Quartz

Global business news for a smarter world

Topics

  • Business News
  • Money & Markets
  • Tech & Innovation
  • Generation A.I.
  • Lifestyle
  • Leadership

Products

  • Daily Brief
  • Weekly Digest
  • Member Benefits
  • Quartz Pro

Legal

  • Sitemap
  • About
  • Accessibility
  • Privacy
  • Terms of Service
  • Advertising

© 2026 Quartz Media, Inc. All rights reserved.

Tech & Innovation

After replacing human editors with an algorithm, Facebook ended up with a fake Trending news story

That didn’t take long.

By Mike Murphy·1 min read·Updated July 21, 2022
Add QZ to Google

That didn’t take long.

Just two days after Facebook $META laid off the entire editorial staff of its Trending news team, it seems the robots left in charge of making decisions have already been fooled. On Sunday (Aug. 28), a fake news story about Fox anchor Megyn Kelly ended up in the Trending section of the social network’s homepage.

Daily Brief

The essential business news, delivered fresh every morning.

Join 500,000+ readers who start their day with Quartz.

By subscribing, you agree to our Terms of Service and Privacy Policy.

The story, which falsely claimed that Kelly had been fired, had over 200,000 likes on Facebook. It was finally removed from the trending section of the homepage early this morning, Aug. 29.

Facebook wasn’t immediately available for comment on the Kelly story.

On Aug. 26, Facebook laid off a group of contractors that had been running the Trending topics section for roughly two years. They were given an hour to hand in their phones and computers, and to vacate Facebook’s New York office, with roughly two weeks’ severance. Sources estimated to Quartz that between 15-18 people were laid off that day. Since then, a different source has confirmed that in fact 19 curators and 7 copy editors—a total of 26 people—were actually dismissed.

Facebook previously used an algorithm to collect user-posted stories, which editors would curate for its Trending section. The editors would then write a description summarizing the news.

Now, the algorithm works on its own. Facebook said Friday that the only humans now involved in Trending will be engineers working on tweaking the algorithm. It seems that it still needs a few more tweaks to weed out bad “news”.

Since removing the Kelly story, Facebook Trending has returned to real news stories, such as indecent acts with McDonalds chicken sandwiches, actor Will Smith going to a party, and actor Rob Lowe insulting a conservative pundit.