Tech & Innovation
The true story of a scientist who discovered the equation for altruism—and gave himself awayLaura met George in the pages of Reader’s Digest. In just a couple of column inches, she read an abridged version of his biography and was instantly intrigued. In the 1960s, apparently, egotistical scientist George Price discovered an equation that explained the evolution of altruism, then overnight turned into an extreme altruist, giving away everything up to and including his life.
Updated July 21, 202221 min read