Dear readers –
For decades, the world of fashion has been defined by its great houses: Chanel, Gucci, Balenciaga, and others. Those houses, in turn, were defined by the gowns they made, the suits they designed, the handbags they crafted.
These days, however, it’s all about sneakers. What used to be gym equipment is now arguably the leading artifact of high fashion.
This week, Quartz members can access a new in-depth report on how sneakers have taken over fashion, and what other businesses can learn from their ascendance. You can sign up here for a seven-day free trial of membership.
Quartz fashion reporter Marc Bain sets the stage with his report today on the story behind sneakers’ rise in business and culture. Throughout the week, Marc will be looking at other dimensions of sneakerdom, including how they’re made, how they’ve become the new “it” bag, and the many other ways sneakers are taking over the world.
Quartz members also can watch the latest installment of Because China, our video series on how the world’s newest superpower is changing everything. This week we take a look at how China is shifting its approach to making films and what it means for the rest of the world.
If you sign up for a Quartz membership, you’ll also have access to all of our in-depth guides on areas of business disruption from the role of influencers in modern marketing to the Chinese digital financial giant that’s twice the size of Goldman Sachs, and free invitations to members-only events. We have regular conference calls for members, including one with Marc later this week.
I hope you’ll take advantage of the free trial of Quartz membership and benefit from all of this unique, in-depth reporting.
Best,
Kevin J. Delaney
Editor in chief, cofounder
kevind@qz.com