Our call on Tesla’s new pickup truck starts in 30 minutes

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Join Quartz tech editor Mike Murphy and reporter Michael Coren at 11am ET to discuss Tesla’s strange-looking new pickup truck, dubbed the “Cybertruck.”  Click here to join the call.

“It’s like something out of BladeRunner,” read one reader contribution on Quartz by product manager Andy Stewart, “and I want one.” Whether or not consumers share that sentiment, it’s clear why Tesla is interested in the market. One out of every six vehicles sold in the US is a pickup truck, and they account for roughly 80% of profits for North America’s auto industry.

Among the topics Mike and Michael will discuss:

  • Whether pickup truck buyers want electric vehicles at all, much less this one
  • If the futuristic look is a plus or a minus
  • Why the Cybertruck is crucial for Tesla to maintain its growth
  • What Ford and other recent entrants into the electric vehicle market mean for Tesla’s future

We’ll be taking questions and comments live on the video call or you can send questions in advance to members@qz.com. You can also find recordings of our past video calls here.

If you’d like to dial in, use the following numbers:

UK: 0800-014 8469
USA: 866-226 4650

For all of the numbers, the access code is 722 994 440.