The automaker's "FaSTLAne 2030" strategy concentrates investment on Jeep, Ram, Peugeot, and Fiat while targeting €6 billion in annual cost savings by 2028
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Stellantis $STLA unveiled a five-year strategic plan Thursday calling for €60 billion ($70 billion) in investment through 2030. Stellantis stock fell as much as 7.4% in Milan as investors appeared to expect more aggressive steps to streamline the company's 14-brand portfolio.
The plan, called "FaSTLAne 2030," concentrates roughly 70% of spending on four designated global brands: Jeep, Ram, Peugeot, and Fiat. Chrysler, Alfa Romeo, Dodge, Citroën, and Opel will take more regional roles while benefiting from group spending on shared platforms and technologies. Rather than cutting any marques from its 14-brand roster, Stellantis said it will absorb DS into Citroën and fold Lancia's operations under Fiat.
Brand portfolio investments totaling €36 billion are earmarked to bring more than 60 entirely new vehicles to market, along with significant updates to another 50 models spanning battery-electric, hybrid, and conventional gasoline powertrains. A separate €24 billion allocation covers the development of shared vehicle platforms and next-generation technologies, Stellantis said. Arriving in 2027, the so-called STLA One architecture would replace five separate platforms with a unified underpinning structure; Stellantis says the move should deliver 20% lower costs, and by decade's end it expects half of total output to ride on shared global platforms with component commonality reaching as high as 70%.
Returning to positive free cash flow next year is another stated goal, alongside hitting an annual cost-reduction target of €6 billion by that same year. European capacity would be cut by 800,000 units under the plan, with some plants converted to non-production uses and others opened to Chinese partners Dongfeng Motor and Leapmotor, Bloomberg reported. Measured against a first-quarter operating margin of just 2.5%, those profit goals look ambitious: Stellantis wants North American returns to reach as much as 10% and European returns to climb to as much as 5%, both by 2030.
CEO Antonio Filosa, who took over less than a year ago and returned Stellantis to quarterly profitability in the first quarter of 2026, described the plan as "powered by our unique combination of strengths" in a statement ahead of Thursday's investor day at the company's North American headquarters near Detroit.
A manufacturing and product alliance with Tata of India was also unveiled, covering markets across Asia-Pacific, Africa, South America, and the Middle East; separately, Stellantis said discussions are underway about co-developing vehicles in the U.S. with Jaguar Land Rover, the British luxury marque owned by Tata. Maserati is slated to receive two additional electrified nameplates, with Stellantis promising a comprehensive brand road map to be unveiled at an event in Modena, Italy, this coming December.
Correction: An earlier version of this story misstated the year when Stellantis aims to return to positive free cash flow. It is 2027, not 2028.
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