Tesla had a 12 percent decline in March registrations compared with the same month last year to 50,474, the data showed. In February, Tesla suffered a 25 percent drop compared with the year-earlier month.
“There’s a lot of other brands we knew were coming [with EVs] and they’re here and they’re competitive” said Tom Libby, associate director of industry analysis at S&P Global $SPGI Mobility. “When Tesla had 80 percent of the EV market, the standard thinking was that it couldn’t last.”
Tesla’s share of the EV segment fell to 52.4 percent in March from 61.5 percent in the year-earlier month, S&P Global Mobility said. Tesla accounted for 80 percent of electric vehicles sold in the U.S. in the 2020 calendar year.
That 52.4% share of the market does, of course, mean that the declines at Tesla aren’t enough to take away its title as best-selling EV maker in America. In fact, the company is so far ahead that there’s hardly any contest, really.