Based on Kevin Kwan’s book of the same name, Crazy Rich Asians follows a Chinese-American economist who travels with her boyfriend to Singapore, where she discovers he’s a scion of one of the country’s wealthiest families. The film boasts a 92% on Rotten Tomatoes, an “A” CinemaScore audience rating, and is blowing up on social media with hugely positive word-of-mouth.

Asian Americans came out in droves to watch the film. Nearly 40% of the audience for Crazy Rich Asians was Asian, the highest percentage for a Hollywood film in many years. Asian Americans accounted for 11% of frequent moviegoers in the US, as of 2016. They’re the demographic with the highest attendance per capita, going to the movies approximately 6.1 times per year, according to the Motion Picture Association of America.

Crazy Rich Asians is a resounding, unimpeachable victory for representation in Hollywood, one that will hopefully usher in an era of films by non-white filmmakers that tell the stories of non-white people. The film industry’s excuse that minority-led films don’t perform well financially has been exposed once again as the racist fraud it always was.

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