A year ago, Tres Monjitas had about 40% of the market share, Gonzalez says. Since launching its new line in May, the company claims it is gaining additional market share. In all, Tres Monjitas produces about 65 million quarts of milk each year, which amounts to about 1.4 million quarts weekly; Gonzalez says close to 13% of that milk is the new line made possible by Millisecond Technologies.

“We have the exclusive rights of the technology for Puerto Rico and the Caribbean,” he says. “Our plans are to export elsewhere.”

It’s relatively inexpensive to install the new machinery into the company’s existing process, says Gonzalez. And it has major implications for Tres Monjitas to expand its footprint across a network of island nations that is particularly vulnerable to storms, where a longer shelf life could especially come in handy for consumers.

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