Finding yourself a Donald Trump-branded shirt and tie had already gotten more difficult, since Macy’s, his clothing line’s biggest seller, recently dumped it.
Now, the company that was producing Trump’s line as part of a licensing deal with him is following suit. PVH Corp., the parent company of Calvin Klein and Tommy Hilfiger, announced yesterday that it is ending its involvement in the collection, following backlash to Trump’s description of Mexican immigrants as criminals and “rapists.”
“Mr. Trump and Macy’s have both addressed the discontinuation of the Trump business at Macy’s, which was the exclusive retail account for the Donald J. Trump Signature Collection dress shirt and neckwear collections produced under our license agreement for the brand,” a PVH spokesperson said in a statement. “We are in the process of winding down this business. The license agreement was scheduled to run through 2018.”
PVH, which had been working with Trump since 2004, joins a growing conga line of long-time partners cutting ties with the real-estate mogul. NBC, Nascar, the PGA, and Serta, which improbably enough sells a Trump brand mattress line, have all announced they’re done doing business with him after his remarks about Mexican immigrants.
It’s costing Trump. He reported $225 million in sales of licensed products last year, according to License! Global, a magazine devoted to the business of licensing. That number is sure to take a hit as more of his licensing partners distance themselves.
Without PVH, it’s unclear whether Trump’s signature shirts and ties will even continue to exist. Quartz has reached out to Trump Organization for comment and will update this post with any response.
It’s also not clear what’s to become of his suiting line, at least some of which appears to be made in Mexico, or what PVH’s involvement was in that line. The PVH spokesperson contacted by Quartz refused to comment.
For now, those who want to adorn themselves in Trump attire can console themselves with some novelty “You’re Fired!” boxer shorts, available at Sears and Amazon. “It really helps set the mood,” the lone review on Amazon reads. “But since it’s by Donald Trump, giving it one star.”