“The new civil defense concept: Germans should store enough body fat for 10 days.”

As with any trending topic, brands soon got in on the action, too. Here, Netflix suggests a “basic supply” of video content to last for 14 days of isolation.

Newspaper headline-writers also poked fun at the new recommendations, with the Tageszeitung front page proclaiming “The End is Nigh” alongside, naturally, an anxious hamster. 

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