Ida C. Benedetto is an experience designer who sparks new insight through adventure and play. Her recent research outlines the design of transformative social experiences by comparing sex parties, funerals, and wilderness trips. Her work has been featured in Businessweek, The New York Times, Fast Company, NPR, and The New Yorker. She is currently a senior designer at SYPartners in New York City. You can read more of her work on uncommonplaces.com, or visit her on LinkedIn at linkedin.com/in/idabenedetto.