The limited-edition 13.5-ounce bottles feature red, white, and blue graphics and are priced at $2.50 each
Credit: The Coca Cola Company
Coca-Cola $KO is selling limited-edition soccer ball-shaped bottles at Walmart $WMT stores ahead of the 2026 FIFA World Cup. Each bottle contains 13.5 fluid ounces of regular Coca-Cola and carries red, white, and blue graphics referencing the tournament set to take place in the U.S., Canada, and Mexico.
According to USA Today, images of the bottles appearing in World Cup-themed retail displays spread rapidly across social media, attracting attention from collectors and soccer fans. No official rollout announcement has been issued by Coca-Cola; the outlet said it reached out to the company seeking clarity on timing, availability duration, and participating retail locations.
The bottles are priced at $2.50 each, according to Allrecipes. Rather than drinking the bottles, some buyers have turned to eBay to sell them sealed.
The soccer ball bottles are one of several World Cup-tied products Coca-Cola has introduced this year. In March, Coca-Cola announced a partnership with Panini America to place officially licensed FIFA World Cup stickers beneath the peel-back labels of select Coca-Cola and Coca-Cola Zero Sugar 20-oz bottles sold in the U.S. and Canada. Beginning April 20, fans could collect one of 12 stickers featuring international players from 10 competing nations, with the full set filling a dedicated page in the official Panini FIFA World Cup 2026 sticker album, the company said. Coca-Cola said more than one billion special-edition Panini stickers would be distributed globally under bottle labels.
"Coca-Cola has always played a role in bringing people together during the world's biggest moments in sport," Shakir Moin, Chief Marketing Officer of Coca-Cola North America, said in a statement. "As the FIFA World Cup comes to North America for the first time in more than three decades, we saw an opportunity to introduce a global fan ritual to a new generation."
Coca-Cola is an official FIFA World Cup sponsor and has held that status for close to 50 years. At 48 teams spread across 16 host cities, the 2026 edition is the most expansive World Cup ever staged. Play opens June 11, and MetLife $MET Stadium in East Rutherford, New Jersey, will host the championship match on July 19.
Other food and beverage brands have also launched World Cup promotions. McDonald's $MCD introduced a FIFA World Cup 26 Meal with collectible cups and World Cup-themed Squishmallows toys, while Baskin-Robbins debuted a limited-edition flavor called Fútbol Fireworks as its June flavor of the month.
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