Apple's AI moment, Nvidia's stock split, and Elon Musk looks to Mars: Tech news roundup

Plus, how Microsoft's and Apple's AI moves could boost Google

Apple hosted its annual Worldwide Developers Conference on Monday, finally unveiling its long-awaited AI strategy. Investors cheered the news, boosting Apple stock to an all-time high that pushed its market capitalization past Microsoft’s for the first time in five months.

Analyst Dan Ives from Wedbush said the next year will feature AI giants Microsoft and Nvidia racing Apple to a $4 trillion market cap.

Oh, and Elon Musk said his spaceship is headed to Mars. Check out Quartz’s weekly roundup of tech news.

2 / 13

Apple’s Worldwide Developers Conference is a chance for Apple executives to pretend they’re rockstars. This year is no different.

3 / 13

Nvidia stock began trading for the first time following a 10-for-1 share split on Monday morning. The AI chipmaker’s shares were largely flat after markets opened, at $120 per share, after dropping about 1% in pre-market trading. The stock closed at $1,208.88 per share on Friday, meaning the starting post-split price on Monday would be $120.88.

4 / 13

Apple finally unveiled its generative artificial intelligence plans involving OpenAI and ChatGPT — and not everyone is happy.

5 / 13

Starship, a fully reusable megarocket developed by SpaceX, has completed just four live tests and broken the Earth’s atmosphere. But founder Elon Musk is shooting far above that — past the Moon, past Mars, and onto Uranus.

6 / 13

Apple’s AI strategy will open doors for rivals rather than close them. — Laura Bratton

7 / 13

Microsoft may be leading the generative artificial intelligence race with OpenAI by its side, but the partnership might end up helping Google, a cybersecurity leader said.

8 / 13

Larry Ellison, co-founder and chief technology officer of Oracle, saw his net worth skyrocket after the software company’s stock reached record highs early this week.

9 / 13

For good or for bad, X is starting to hide users’ likes.

10 / 13

Apple decided it had enough time standing in the shadows. After five long months of trailing behind Microsoft — and even Nvidia, as of last week — Apple has once again reclaimed its spot as the world’s most valuable company.

11 / 13

Apple, Nvidia, and Microsoft will spend the next year racing to hit $4 trillion market capitalizations, Wedbush analyst Dan Ives said in a research note Wednesday.

12 / 13

On the eve of Tesla’s annual meeting — where shareholders will either rebuke or reward CEO Elon Musk — ARK Investment Management is giving a jaw-dropping prediction of where the stock will be in just five years.

13 / 13

Microsoft has been the target of major cyberattack campaigns over the last year, and now it’s accepting responsibility for its failures to prevent the hacks.