Bruce Poon Tip is the founder of G Adventures, an adventure travel company. He is also the New York Times bestselling author of Looptail: How One Company Changed the World by Reinventing Business. He has spoken at the United Nations and World Bank, presented at the headquarters of Apple and Google, and delivered keynotes at TED events and leading entrepreneurship conferences. In 2012, Tip was inducted into the Social Venture Network Hall of Fame.