Carola Jain oversees marketing and brand strategy at Spartan, an obstacle course racing company that organizes more than 250 events across 48 different markets, for 1.3 million annual participants. She is the co-lead behind the global launch of “Spartan Women,” a female-focused platform connecting women and girls in sports from all over the world by promoting camaraderie and empowerment through the inspiring stories of the women who overcome the challenges of everyday life. Prior to joining Spartan, Carola spent more than 16 years at Interbrand. In her last role there, as senior director, she led brand strategy and analytics in the financial services and non-profit practice, and she oversaw Interbrand’s top 100 "Best Global Brands Study."