India may have been knocked out, but mega brands had a field day during cricket World CupByJaideep VaidyaPublishedJuly 10, 2019
India now has an openly gay athlete, but will brands be more accepting?ByJaideep VaidyaPublishedJune 17, 2019
Two leading Indian brands are backing the least promising teams in the cricket world cupByJaideep VaidyaPublishedMay 13, 2019
How a French sports gear retailer is making Adidas, Nike, and Puma sweat in IndiaByJaideep VaidyaPublishedMay 2, 2019
It could get a lot more expensive to watch IPL cricket matchesByJaideep VaidyaPublishedSeptember 5, 2017