Jennifer Risi is the founder and president of The Sway Effect, where she partners with brands to drive reputation, and to integrate diversity, inclusion, and equity into all aspects of business. She is a seasoned communications executive with more than 15 years of experience in international reputation, strategic global media relations, CEO positioning, and crisis communications. Jennifer is a member of the 4A’s foundation board and an advisor to UN Women executive director Phumzile Mlambo-Ngcuka.