Sarah Pappalardo and Beth Newell are the cofounders of Reductress, a fast-growing satirical website that takes on the voice of a stereotypical women’s magazine to deliver smart, on-point criticism wrapped in hilarious headlines. Referred to as the “feminist Onion,” it pokes fun at the messages fed to women from an early age and throughout adulthood. With tips such as, “How to Beat Your Sister-In-Law at Thanksgiving,” and “6 Thanksgiving Sides That Won’t Stop Grandma From Sharing Her Racist Opinions,” Reductress offers tongue-in-cheek self-help advice for even the most awkward holiday situations. Their new book "How to win at feminism" is a satirical manual on how to be the best feminist you can be—breaking down what is feminist and what is not, how to take up space (but not too much space), and which clothes and products to protest and be offended by.