Quick factoid: This was clearly filmed at Hollywood’s favorite mountain ridge, at Kualoa Ranch in Oahu, Hawaii. The stand-in for Isla Nublar since Jurassic Park, Kualoa has also been featured in dozens of other TV shows and films. (I’ve visited, and it’s a stunning day trip if you’re ever in the neighborhood.)

In the last few years, the “trailer for a trailer” concept has turned into a full-fledged phenomenon. Film studios make them for many of their biggest releases, especially “event movies” like Fallen Kingdom that already have lots of fan enthusiasm surrounding them. Here are a few recent examples:

These trailer teases are essentially just advertisements for the upcoming official trailers, which are, themselves, also ads. The phenomenon has made its way into television too.

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