And it’s not just new people, Snoop keeps mixing it up, musically, artistically, philosophically. After an early life of gang-related violence and crime that led him to rap, he recently embraced reggae and declared himself the Rastafari, Snoop Lion. His last album, Bible of Life was gospel-inspired. He’s currently starring in a semi-autobiographical touring musical called Redemption of a Dogg. He runs a legal cannabis empire and is a gracious and funny talk show host.

Those glasses, though.
Those glasses, though.
Image: Willy Sanjuan/Invision/AP

Snoop’s approach to healthy living is very sensible

Real wellness, in the sense of being a well-rounded and happy human, requires healthy food, enough time to move our bodies, regular sleep, and satisfying relationships. Snoop probably has a better trainer and doper playlist to work out to than most of us, but Snoop’s sensible formula is one we can all learn from: He strikes a balance between healthy, home-cooked food and special occasion treats, with plenty of exercise and attention to his energy levels and mental clarity.

“I’ve been going bodyguard-hard in the gym,” Snoop writes. “Yeah, I’ve been hitting the weights, running drills, and taking care of the mind, body, and spirit.” Snoop enjoys a Caesar salad and meals like salmon and green beans, and chicken and roast vegetables. For office snacking, he suggests apples, bananas, and grapes with peanut butter and honey, which sounds like something straight out of a vegetarian cookbook like the Moosewood or Laurel’s Kitchen. (Snoop points out that a nourishing snack like this is a good idea if you need to get work done after “dippin’ out for a quick smoke sesh” on your lunch break.)

He also knows the value of special occasions, and sees them as an opportunity to eat something extra delicious. In the introduction to his “Last Meal Shrimp Alfredo,” Snoop writes, “When you pull in the team for a sit down, you gotta make sure the wine don’t stop pouring and the food’s just as heavy as the Gs in the room.”

Snoop IS luxury cannabis

Image for article titled Snoop Dogg is the lifestyle guru we need right now
Image: Amy Harris/Invision/AP

As marijuana marches toward broad legalization in the US, a whole new market for luxury weed products is exploding, including high-end accessories and Gwyneth Paltrow-approved remedies and potions.

Snoop, of course, got in on the ground floor. He sells weed through his company, Leafs by Snoop (motto: ”Let’s medicate, elevate, and put it in the air!”), and he’s one of the founders of Casa Verde Capital, a venture firm that invests in weed-related businesses.

One of those is a media platform called Merry Jane. Do yourself a favor and watch at least one episode of his talk show GGN—that’s Double G News—on Merry Jane, if only for the local-news-station-inspired intro. This one, in which he chats with Emmy winner Lena Waithe, is a good place to start.

Snoop gives mad props to the right people

A lifestyle guru has to practice gratitude, and Snoop pays due respect in his headnotes for “Mack and Cheese.”

If you in a soul food spot and they’re not serving up some real thick, real cheesy mac, you messed up somewhere and might as well dip. Shout out to Edna Lewis for helping to get OUR food into these types of cookbooks. Ya know, the stuff that WE eat on. Now, there’s classic mac and cheese, and then there’s Boss Lady’s Mack and Cheese. Yeah, this right here was inspired by my wife Shante Broadus, a.k.a. “the Boss Lady.”

If you can thank your wife and Edna Lewis at the same time, you better.

You either love Snoop or you… don’t

Any proper lifestyle guru is polarizing. Snoop Dogg likes to get political—he has called Kanye West out for his MAGA hat on a number of occasions, saying that the hip hop star needs more black women in his life. Snoop is also vocal about his dislike of President Trump.

His own past treatment of women, in real life and in his lyrics, though, has left something to be desired. He told Rolling Stone that in the early 2000s he worked as an actual pimp. He has also not endeared himself to LGBTQ people with some of his comments. “I don’t have a problem with gay people,” he told the Guardian in 2013. ”I got some gay homies.” Then in 2017, the video for his song “Moment I Feared” was largely read as a homophobic jab at rapper Young Thug.

He also appears to smoke A LOT of weed. He sometimes claims that he doesn’t drink, and yet there’s a whole cocktail section in his cookbook. Clearly, he’s still on his journey. And he’s not everyone’s cup of tea, but that is part of his appeal.

Snoop drinks green juice

There’s a recipe in Crook to Cook called the Smoovie that combines spinach, banana, coconut water, and protein powder, though he counsels that any assortment of greens and fruit that makes you happy and fuels you for the day ahead is a good way to get your greens. Your other greens.

📬 Sign up for the Daily Brief

Our free, fast, and fun briefing on the global economy, delivered every weekday morning.