King, who publicly sparred with Musk about the price of Blue, is upset that his profile indicates he paid for Blue when he never did so. After all, why would the King of Horror ever stoop so low?

Essentially, Elon Musk’s confidence game fooled no one except his own faithful. When his marks caught onto the scam and called his bluff, they left the Cult of Musk looking rather stupid. Once an actual status symbol with functional value for Twitter as a company, the blue checkmark now serves no purpose other than revealing what users have paid membership fees to satisfy the website’s Great Leader.

Musk tried to brand blue checkmarks as elitist and corrupt. Now, in his version of Twitter, they’re lame at best and, at worst, a potential breeding ground for mistrust and misinformation that could render the site even less valuable than it is today.

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