This guy makes a living off his beard

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It all started when a coworker bet Garey Faulkner he could’t grow a “manly” beard. She challenged him to grow it for a year, for charity. He won the bet.

And that’s when everything changed. Faulkner quit his job, became a local celebrity and a global traveler—all thanks to his beard.

“Beards are in. Beards are sexy,” he tells Quartz in this video.

The story of Faulkner’s extraordinary facial hair will give you a whole new appreciation of beards, we promise.