Twitter has also been using BAMTech to stream its live events, so a tie-up with Disney would make a lot of sense. Imagine the cross-promotion potential for an MLB game on ESPN that you can start watching on the train on Twitter, switch over to ESPN at home, and then jump back onto Twitter to read what your friends and pundits are saying. When Disney released the latest Star Wars film, The Force Awakens, last December, it released certain trailers on Twitter first—perhaps in a Disney-controlled future, Twitter could be the place to go for exclusive Star Wars or Marvel content, which fans can then discuss right from the video page.

That being said, even though current Twitter CEO Jack Dorsey sits on Disney’s board, it seems that Disney’s investors are not thrilled about the idea of buying a very expensive company that is getting beat by its rivals, isn’t attracting new users, and has had slowing growth for multiple quarters:

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